Directions: Please be original no not plagerize.


Because of your expertise in business communication, you have been called in to consult on a company?s digital communication practices. It is your job to analyze the company?s digital footprint (their website and use of social media) to identify their communicative strengths and weakness and to make recommendations for improvement.

1. Choose an world wide known company whose web presence you wish to analyze

2. Use what you have learned so far in this course to prepare a 7 minute PowerPoint presentation (I will add the audio narrative myself).

– present your findings company.

3. Also, you should keep in mind that you are presenting your material to your hypothetical company, so remember to speak to your audience and think about how you can build or maintain goodwill, even when you are pointing out the shortcomings of their website.

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