Write a 5-6 page paper that demonstrates a clear understanding of your topic and a connection to a focus area(s) in Operations Management. You must integrate information found in academic journals. Remember that this is a scholarly paper, so you will need to ensure your paper aligns with the APA 6th edition writing style. In addition, you cannot use first person in this (or any) scholarly paper. Also, do not use “dot com” or wiki references. All sources must be from peer-reviewed journal within the last 8 years retrieved from Welder Library. Sources can be older than 8 years if they are formative to the field of study. You are expected to showcase the comprehension of your topic in relation to a focus area(s) of this class.


Walsh, A. M., Hamilton, K., White, K. M., & Hyde, M. K. (2015). Use of online health information to manage children’s health care: a prospective study investigating parental decisions. BMC Health Services Research, 15(1), 1-10. doi:10.1186/s12913-015-0793-4

This article assesses the quality of health information available on online health websites. More specifically it examines the use of this information by parents in the managing of children?s healthcare, by critically studying parents? decisions. The authors presents key pieces of information that shed light on medical information currently available online and how it affects medical health decision-making.

Kuzma, J. (2011). Web vulnerability study of online pharmacy sites. Informatics For Health & Social Care, 36(1), 20-34. doi:10.3109/17538157.2010.520418

This article discusses into detail the e-pharmacy business and covers some aspects of it such as consumer viewpoints, legal aspects, and security of medical information. The author Joanne Kuzma evaluates key areas of e-pharmacies and concludes that majority of worldwide online pharmacy sites do not provide adequate protection to their consumers. She explores many negative findings, which are relevant to assessing the current state of online integration of healthcare

Silvestre, A., Sue, V. M., & Allen, J. Y. (2009). If You Build It, Will They Come? The Kaiser Permanente Model Of Online Health Care. Health Affairs, 28(2), 334-344. doi:10.1377/hlthaff.28.2.334

This article assesses the current state of affairs, regarding health care practices in adopting online modules. The authors, senior executives of Kaiser Permanente health solutions acknowledge that health care is lagging behind in adapting to the e-commerce world. They go on to discuss the challenges involved in online integration, as well as steps to overcome them. The authors do this by presenting the online module that has been taken up by Kaiser Permanente. This source contains valuable information on the prospects of successful integration of online health services.

Paige, S. R., Krieger, J. L., & Stellefson, M. L. (2017). The Influence of eHealth Literacy on Perceived Trust in Online Health Communication Channels and Sources. Journal Of Health Communication, 22(1), 53-65. doi:10.1080/10810730.2016.1250846

This article examines the general trust of consumers in eHealth resources. It does this by critically studying eHealth literacy in different socio-groups and determining their perceived trust in online health sites.

Brijnath, B. (2012). Pills, pluralism, risk and citizenship: Theorising e-pharmacies. Biosocieties, 7(3), 294-307. doi:10.1057/biosoc.2012.11

In this article, Bianca Brijnath discusses e-pharmacies and online health seeking from its roots. She assesses the growing popularity, the factors influencing growth, the risks involved with buying medicine online, as well as the current state of affairs regarding regulation. Information on the root causes of this paradigm shift is what I will draw from to build my paper

Online hospital ratings: Are they helpful?. (2017). Harvard Heart Letter, 5.

This is an article in a Harvard periodical that discusses the use of reviews and rating systems to gather information about healthcare practitioners. It reviews how hospitals and medical practices can build reputations through online rating.

Kim, Y. (2016). Trust in health information websites: A systematic literature review on the antecedents of trust. Health Informatics Journal, 22(2), 355-369. doi:10.1177/1460458214559432

This article talks about the different websites that have medical information being searched for by consumers. The main ideas presented in this article surround the key factors that influence a consumer?s trust in a particular medical website. The information in this journal is useful for examining the consumers needs are requirements in engaging in medical services online.

Ford, E. W., Huerta, T. R., Schilhavy, R. M., & Menachemi, N. (2012). Effective US Health System Websites: Establishing Benchmarks and Standards for Effective Consumer Engagement. Journal Of Healthcare Management, 57(1), 47-64

This article assesses the websites of hospitals and health systems on four dimensions: accessibility, content, marketing, and technology. It lays down some specific markers that must be present in medical websites to ensure quality of information provided and quality of user experience.

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