Find a company website of your choosing, that has very low appeal, Describe the issues, provide solutions

Find a company website of your choosing, that has very low appeal,Describe the issues, provide solutions We
live in a time when online shopping has become a widely-used method for
acquiring goods and services. Many shoppers today seek out information browsing
the Internet, either to conduct research as a preamble to visiting a brick and
mortar store or to directly purchase a product or order a service. As we
studied in a previous chapter, search engine optimization (SEO) is a very
important factor if an enterprise wishes to succeed in reaching online
customers effectively. NIKE, Inc., one of the most successful businesses in its
field, had not done well in search engine rankings a few years ago, despite
allocating a large amount of capital to that endeavor. Even with its highly
innovative staff, Nike ultimately had to seek outside help to come up with a
better SEO solution.

Find a company of your choosing other entity with an
Internet website that has very low ?eye candy? appeal, font sizes that are too
small or barely readable, or pages that seem to crawl at a snail?s pace when
loading. Describe the issues and offer solutions that might enhance the
website. Contrast this company’s presence with that of another, describing
specific areas where one shines and the other lacks. Be sure to discuss the
“backend” where web servers and networking capability might be an issue.
Is the reason for slow throughput to your system an inadequate or poorly
designed network infrastructure on their end? What could the enterprise do to
“fix” the issues? Let us see what you can come up with to help the
company improve its Internet footprint.

APA Style
requirements are a must.